Helping you connect on social media.
I’m a social media strategist and communications consultant. Let’s work together!
Here are just a few of the services I provide:
Social media expertise: I write social media strategy that works. I'll help you understand which platforms to focus on; how to create content your audiences will love; and which key metrics to track. An experienced community manager, I can run your social media channels, as well as train your staff to manage content with ease. I've helped Olympic sponsors create appealing Facebook apps, and non-profits to implement successful campaigns that netted $2 million in funding. And yes, I can teach your grumpiest executive to tweet.
Content and communications support: I specialize in creating compelling marketing and communications materials. I produce engaging content for websites, blogs and social media feeds; and I'm experienced at blogger relations. Currently, I manage blog content for several BC-based companies and non-profits, and deliver regular posts on themes like parenting, food, health, and lifestyle. What's more, my tech skills help translate your needs to web developers: I've written wireframes for internal builds, and help developers and clients understand each other's needs.
Big picture strategy: I offer targeted communications planning support such as drafting key messages, tactics, timelines and content. An experienced project manager, I manage budgets and timelines, as well as liaising between clients and service providers. I also offer metrics and monitoring counsel so that you can understand what impact your work has online - this includes website audits, delivering regular monitoring reports, and suggesting the perfect tracking tools for your team. I've managed complex development projects for clients ranging from Montreal-based sharing economy start-ups to some of British Columbia's biggest crown corporations.
Coaching and training: Not sure how to kickstart your online approach? I offer a two hour starter session tailored to your needs. It's a chance for you to get all your questions out on the table, and a powerful way to figure out what you'll need to get your business growing online. I also facilitate fun step-by-step workshops for your staff on a range of topics. Popular workshops include the basics of running your own social media, master classes in social media strategy, and how to plan for an online crisis.